100,000 Women to Go 2 Tones Fairer!
Be one of them to achieve brighter and more radiant skin in just two weeks with Garnier Light Challenge
Garnier is on a nationwide mission to help Malaysian women go two tones fairer in just two weeks! The skincare brand known for providing measurable fairness with its Garnier Skin Naturals Light Whiten & Even Moisturizing Cream SPF17/PA++ has recently kicked off a nationwide roadshow to reach out to women to take up its 2 Tones Lighter Challenge. A total of 100,000 complimentary challenge kits which come with the aforementioned cream for 2 weeks' application; a skin tone measuring ruler and self-assessment instructions will be given out during the road show.
It is no doubt that the brand's innovative Light moisturizing cream has become the favorite of local women in recent years as it is formulated to deliver visibly brighter and fairer skin that can be measured using a skin tone ruler available with the product packaging. Not only does it enhance skin fairness by two tones, regular usage gives her more even skin tone, reduction in dark spots and minimized pores.
The secret is in the cream's ingredients:
• Snow Pine White SourceTM, a revolutionary whitening ingredient derived from a powerful molecule that exists naturally in pine tree. It has more than 10 times whitening efficacy than Vitamin C to act on melanin synthesis (or dark spots production in the skin) at the source;
• Pure Lemon essence helps to gently exfoliate and remove dead skin cells; and
• SPF 17/PA++ to better protect skin from further darkening due to daily UVA and UVB exposure.
Leading Garnier 2 Tones Lighter Challenge campaign is its Malaysian brand ambassador Lisa Surihani, who attests that she uses Garnier Light range of skincare products to maintain her fair and radiant skin.
"I choose to use Garnier Light skincare products every day and night, especially the moisturizing cream, because it keeps my skin hydrated, even tone and radiant. It is a simple and innovative product that works, so much so that you want to share it with someone — your sister, other female family members and friends," said Lisa.
"So when I heard about the nationwide 2 Tones Lighter Challenge, I was excited! It is time we get more women to experience fairer and brighter skin, which comes easily in this yellow tub," said Lisa holding the tub of Garnier Light Whiten & Even Moisturizing Cream SPF17/PA++ in her hand, "and as quickly as in two weeks!"
She added: "I would like to invite every Malaysian woman to come and take this challenge and see the difference for themselves!"
To join the challenge, all you have to do is get a Garnier 2 Tones Lighter challenge kit available only at its roadshow. Start by measuring your current skin tone with the provided skin tone chart; use the Garnier Light Whiten & Even Moisturizing Cream SPF17/PA++ daily and continuously for two weeks; and see the difference when you measure your complexion against the skin tone ruler again.
To reach out as many women as possible, the road show will be making stops at colleges, shopping malls, night markets (pasar malam), KTM and LRT stations, and bus terminals in numerous states. They include Penang, Perak, Seremban, Melaka, Johor, Terengganu and Kelantan. In the Klang Valley, the road show will be covering the towns of Bangi, Shah Alam, Petaling Jaya, Subang, KL city, Ampang, Cheras, Serdang, Nilai, Cyberjaya and Putrajaya.
Garnier also invites participants to share their challenge experience by responding to a simple survey available in Garnier Malaysia Facebook. The first 1,000 respondents will receive a free 50 ml jar of Garnier Light Whiten & Even Moisturizing Cream SPF17/PA++ worth RM19.90.
Look out for the Garnier 2 Tones Lighter Challenge roadshow coming to your city or town from 15 September to 10 November. For further information on the challenge or its road show details, please check out Garnier Malaysia Facebook at www.facebook.com/GarnierMalaysia or call the consumer hotline at 03-7725 9873.
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